LEGO Statistics, Information, Data, & Fun Facts

A Comprehensive Guide to the Fascinating World of LEGO.

Welcome, LEGO enthusiasts! Let’s dive deep into interesting LEGO statistics and facts. From the intriguing history and origins of LEGO to the intricate details of production and the global business empire behind it, we'll explore how LEGO continues to shape the toy industry.

LEGO History and Origins

When and why was LEGO founded?

LEGO was founded in 1932 by the Danish carpenter Ole Kirk Christiansen. Christiansen believed in the power of quality craftsmanship and the importance of toys that fostered creativity and learning.

The name "LEGO" comes from the Danish words "leg godt," meaning "play well." This name embodies the brand's commitment to quality, creativity, and playability. From wooden toys to plastic interlocking bricks, LEGO's history reflects its dedication to inspiring generations to "play well" and unleash their imagination through these iconic bricks.

What is the motto of LEGO?

LEGO's motto, "Det Bedste Er Ikke for Godt," translates to "Only the best is good enough" in English.

This motto serves as the guiding principle for LEGO in everything it does. From the design of each brick to the creation of intricate sets, LEGO strives for the utmost quality and creativity. It's a reminder that excellence is not a compromise but a standard, ensuring that every builder, young and old, can trust in the enduring quality and limitless possibilities of LEGO.

When were the first modern LEGO bricks introduced, and are they still compatible with today's bricks?

In 1958, LEGO made history with the debut of its first interlocking plastic brick, closely resembling today's iconic LEGO bricks. What's truly impressive is that these 1958 bricks are still a perfect fit with those manufactured today.

LEGO's commitment to precision, with a tolerance level accurate to within two-thousandth of a millimeter (0.002 mm), ensures seamless play across generations. Whether you're using vintage bricks or the latest sets, the joy of LEGO remains timeless.

How accurate are the molds used to make LEGO bricks?

The molds used to produce LEGO bricks are incredibly precise, accurate to within two-thousandth of a millimeter (0.002 mm!).

LEGO takes precision seriously. The molds used in the production of LEGO bricks boast an impressive accuracy level, measured at 0.002 mm, or two-thousandths of a millimeter. Due to this high degree of accuracy, only around 18 bricks in every million fail to meet LEGO's stringent quality standards. This remarkable precision ensures that each brick is consistent in size and shape, allowing for the seamless interlocking that defines LEGO play.

LEGO Sets and Production

How many LEGO sets have been produced to date?

As of 2021, LEGO has crafted an astounding 800 billion LEGO bricks and an array of countless sets.

The countless sets produced over the years range from classic themes to collaborations with popular franchises. This expansive assortment ensures that there's a LEGO set for every interest and allows enthusiasts to explore an ever-growing universe of building possibilities. So, whether you're a seasoned builder or just starting your LEGO journey, there's no shortage of sets to spark your creativity.

How many LEGO pieces exist?

Over 400 billion LEGO pieces exist on Earth.

To put this into perspective, if you were to distribute these LEGO pieces evenly among the global population, each person would possess more than 80 of these colorful bricks. Even more astonishing, if you were to stack all the pieces together, they could reach the moon!

How many new sets does LEGO release each year?

The LEGO Group unveils approximately 700 new sets each year.

Every year, the LEGO Group unleashes a staggering 700 new sets onto the scene. This prolific release schedule ensures that builders of all ages have a constant stream of fresh, exciting challenges and themes to explore. This annual influx of sets covers a vast array of themes, genres, and collaborations.

Whether you're a Star Wars enthusiast, a city planner in the making, or an aspiring architect, the diverse lineup caters to every interest. So, keep an eye out for the latest additions, and get ready for another year of imaginative LEGO building!

How many LEGO bricks does the average person own?

On average, every person on Earth owns a collection of 86 LEGO bricks.

LEGO's appeal is universal. On average, each person around the globe possesses a modest stash of 86 LEGO bricks. The mass appeal isn’t hard to believe considering the expansive variety of LEGO sets available, from Harry Potter to Star Wars, Indiana Jones, Super Mario, Architecture, Space, and more.

At what rate are LEGO bricks produced?

In 2012, LEGO factories were churning out 45.7 billion LEGO bricks at a rate of 5.2 million per hour.

The world of LEGO is a place of constant creativity and construction, fueled by the production of countless bricks. In the year 2012, LEGO factories were in full swing, manufacturing an astounding 45.7 billion LEGO bricks. What's even more remarkable is the pace at which these bricks were produced - a staggering 5.2 million per hour.

What's the most expensive LEGO set to date?

The Star Wars: Cloud City set was originally released in 2003 and is considered one of the most expensive LEGO sets of all time, worth just over $10,000.

Due to its rarity and high demand among collectors, the set has consistently commanded a hefty price tag on the secondary market. Its value, exceeding $10,000, reflects both its scarcity and the enduring popularity of Star Wars LEGO sets among enthusiasts. The included Boba Fett minifigure by itself is valued at around $2,000.

How far would last year's LEGO Minifigures stretch if lined up?

If you lined up the 340 million Minifigures produced last year, they would form an impressive trail stretching approximately 7,900 km – almost the distance from London, UK, to Beijing, China!

There are more than 340 million Minifigures produced every year. Now, picture them lined up side by side, creating a trail that reaches an astonishing 7,900 km. In total, there are over 4 billion LEGO Minifigures worldwide.

LEGO Sales and Business

What was LEGO's annual revenue in 2022?

LEGO reported 64.6 billion Danish kroner in revenue in 2022, a 17% jump from the previous year.

2021 was an exciting year for LEGO as well, where they experienced a 27% increase in revenue. They are one of the toy companies that experienced massive growth during the pandemic and credited their diverse selection of sets and e-commerce business for the sales surge.

Are LEGOs popular worldwide?

LEGO's global footprint is a testament to its popularity, with LEGO products available for purchase in more than 140 countries.

LEGO's appeal transcends borders, as its products find homes in over 140 countries around the globe. This expansive reach signifies not just the universality of play but also the enduring appeal of LEGO's creative and imaginative world. Whether you're in bustling cities, remote villages, or anywhere in between, the joy of LEGO is accessible to builders of all backgrounds.

How many LEGO stores exist worldwide?

By the end of 2022, the company had expanded its retail presence to include a total of 904 stores worldwide, with the largest one situated in London's Leicester Square.

LEGO's commitment to delivering outstanding shopping experiences is reflected in its investment in retail. The company has not only established its own retail platforms but has also partnered with others to ensure that customers can enjoy memorable brand interactions whether they shop in physical stores or online. In 2022 alone, 155 new LEGO retail stores opened.

How many people does the LEGO Group employ worldwide in 2023?

As of 2023, the LEGO Group has a global workforce of approximately 27,338 individuals, contributing to the company's creative and innovative endeavors.

With a workforce of over 27 thousand people in 41 countries, the company continues to push the boundaries of what's possible in the world of play and building. These individuals, hailing from diverse backgrounds and talents, play a pivotal role in bringing the joy of LEGO to millions of people across the globe. Whether they're involved in design, manufacturing, marketing, or customer support, each member of the LEGO team contributes to the company's mission of inspiring and nurturing the builders of tomorrow.

What investments were made by the LEGO Group in 2022?

In 2022, the LEGO Group significantly increased its investments in property, plant, and equipment, totaling DKK 5.9 billion, compared to DKK 3.1 billion in the previous year.

These investments were aimed at expanding manufacturing capacity in key factories located in Nyíregyháza (Hungary), Monterrey (Mexico), and Jiaxing (China). These investments signal a commitment to enhancing its manufacturing capabilities and securing a robust future.

What does the LEGO Group's research and development entail?

The LEGO Group's commitment to continuous innovation and development shines through in its 2022 efforts, with new products accounting for a substantial 48 percent of its portfolio.

R&D activities are part of LEGO’s strategy to enhance core play themes and support the exploration of new play patterns at the intersection of digital and physical play. These efforts aimed to create fresh and engaging products for fans of all ages, skills, and interests.

Moreover, the LEGO Group invested in developing new technologies that facilitate learning through play, conducted trend-spotting initiatives, engaged in anthropological studies, and collaborated with educational institutions to deepen its understanding of children's development.

How does the LEGO Group treat employees?

To nurture its employees, the LEGO Group offers a multifaceted approach. This includes the implementation of the hybrid working model, which provides flexibility and balance for its employees. Medical assistance ensures their physical well-being, while mandatory diversity and inclusion training fosters an inclusive and equitable work environment.

In addition, the Performance Management Program keeps all colleagues aligned with the LEGO Group's short and long-term goals, ensuring collective efforts toward a brighter future. This investment in intellectual capital is reflected in the company's growth, as the number of employees increased from 24,484 at the end of 2021 to 27,338 by the close of 2023.

LEGO Sustainability and Social Responsibility

How is LEGO addressing carbon emissions in its operations?

In 2022, LEGO continued its efforts to achieve its approved science-based target, aiming to reduce absolute carbon emissions by an ambitious 37 percent compared to 2019.

Recognizing that 98 percent of its carbon emissions stem from sources beyond its own operations, LEGO is collaborating closely with suppliers to work towards this goal by 2032. This collaborative approach underlines LEGO's commitment to a more sustainable future, emphasizing that addressing climate issues requires a concerted effort involving all stakeholders.

How is LEGO progressing towards sustainability goals for its packaging?

LEGO’s goal is to achieve 100% sustainable packaging by the end of 2025.

This initiative involves eliminating single-use plastics and replacing them with Forest Stewardship Council™ certified paper and cardboard. In 2022, the company began introducing paper-based bags into its packaging, a significant step towards achieving this ambitious target.

How is LEGO making a positive impact in communities in need?

LEGO partners with organizations like Save the Children and UNICEF, working to bring Learning through Play to children and families in underserved communities.

In 2022, these initiatives reached an impressive milestone, benefiting more than 9.8 million children. Some of these efforts were further bolstered by LEGO employees through their local community engagement initiatives.

What makes this achievement even more commendable is the involvement of LEGO employees, who actively participated in local community engagement initiatives. Their contributions added an extra layer of support to these programs, further exemplifying LEGO's commitment to fostering creativity, education, and well-being in communities that can benefit most from it.

How is LEGO promoting digital well-being and inspiring children worldwide?

Through initiatives like the 'Build and Talk' series and the expansion of the 'Build the Change' program to Mexico and China, LEGO engaged a remarkable 900,000 children and over 88 million parents in 2022.

In an era where digital literacy and safety are paramount, LEGO's 'Build & Talk' educational packs have become an invaluable resource for parents and caregivers. The 'Build & Talk' initiative empowers parents and caregivers to navigate challenging conversations with their children about critical digital topics, including cyberbullying, online security, and digital footprints. By providing tools and support, LEGO ensures that families can approach these discussions with confidence, fostering safer and more responsible digital interactions for the next generation.

How is LEGO minimizing waste from its factories?

Less than one percent of waste generated from its factories ends up in landfills.

Achieving "zero waste to landfill" means that a substantial 99 percent of the waste generated in LEGO's manufacturing processes is put to good use. This includes recycling, reusing, composting, or utilizing non-landfill waste treatment options. LEGO's holistic approach to waste management underscores the company's commitment to making a positive impact on the planet, ensuring that its play experiences are not just creative but also eco-friendly.

How is LEGO increasing its use of renewable materials in its elements?

In more than half of LEGO boxes, you'll find almost 200 LEGO elements made from bio-PE, a renewable material. This marks an increase from 150 elements in 2021.

As LEGO evolves, it ensures that each brick carries not just creative potential but also a commitment to a more sustainable future.This includes groundbreaking initiatives like the prototype brick crafted from recycled plastic bottles (rPET) and the incorporation of bio-PE LEGO elements, now present in over 50% of LEGO sets worldwide.

How does LEGO address gender stereotypes?

A global survey commissioned by LEGO revealed that a significant 71% of boys are apprehensive about being ridiculed for engaging with toys typically associated with girls.

The study observed that parents are more likely to encourage boys to engage in sports or STEM (Science, Technology, Engineering, and Mathematics) activities, while girls are nudged towards activities like dance, dressing up, or baking.

LEGO's response to these findings is a commitment to remove gender bias from its products. The company aims to create toys that are inclusive and appeal to all children, irrespective of gender.

Impressive LEGO Records

What is the largest LEGO brick skeleton?

The largest LEGO brick skeleton was built by Nathan Sawaya. He used 80,020 pieces to craft a 20 feet tall T-Rex skeleton.

Nathan Sawaya, a celebrated contemporary artist known for exclusively using LEGO bricks as his medium, constructed the largest LEGO brick skeleton ever. Nathan's dedication to LEGO artistry extends beyond this impressive achievement. He maintains full-time working studios in both New York and Los Angeles, stocked with a whopping 2.5 million LEGO bricks.

What is the largest LEGO ship?

To mark the launch of the World Dream cruise ship, a Hong Kong tourism company, Dream Cruises crafted the largest LEGO ship, using 2.5 million LEGO blocks to construct a model that measured 8.44 meters (27.7 feet) in length, 1.33 meters (4.36 feet) in width, and 1.53 meters (5 feet) in height.

What made this feat even more remarkable was the involvement of over 1,000 cruise line guests, who enthusiastically participated in the construction of the model ship under the guidance of Greater China's first LEGO certified professional, Andy Hung.

How tall is the world’s tallest LEGO tower?

The world's tallest LEGO tower stands at a height of 114 feet.

Located in Budapest, Hungary, the tallest LEGO tower is constructed from a whopping 450,000 LEGO bricks. To ensure stability, the LEGO builders attached metal cables that run to the ground, preventing the tower from tipping over.

Who holds the record for the fastest LEGO World Map build?

Clarry Farkash from Australia built the LEGO World Map in just 7 hours, 9 minutes, and 41 seconds.

This impressive accomplishment took place in Gympie, Queensland, Australia, on May 19, 2023. LEGO building records continue to be broken by enthusiasts from around the world, and Clarry Farkash's achievement is no exception. This feat required both speed and a deep understanding of the intricate LEGO building process.

Who holds the record for the largest LEGO brick word?

The record for the largest LEGO word build is held by Bryce Martin, Mustafa Badrudduja, and Matt Neyens in Pleasant Prairie, Wisconsin, on 11 June 2023.

Bryce Martin, Mustafa Badrudduja,and Matt Neyens built the word PERSEVERE over three days. This event took place in the United States and showcased the trio's creativity, planning, and dedication to LEGO construction. The record-breaking brick word was composed of 100,101 LEGO bricks.

Who holds the record for the fastest LEGO Colosseum build?

The record for the fastest LEGO Colosseum build is held by René Kissling and Michael Martschitsch in Austria, on 11 February 2023.

René Kissling and Michael Martschitsch, both from Austria, achieved the Guinness World Records title for the fastest time to build the LEGO Colosseum, completing the build in 7 hours, 48 minutes, and 37 seconds. Having been LEGO enthusiasts for decades, Kissling and Martschitsch decided to channel their lifelong hobby into a record-breaking endeavor.

Who built the first LEGO brick prosthetic arm?

David Aguilar, a young inventor from Andorra built a fully functional prosthetic arm using LEGO Technic pieces at just 18 years old.

Born without his right forearm, David found solace and creativity in LEGO bricks. By 9, he was experimenting with building mechanical arms, and by 2017, he'd achieved the remarkable feat of creating a working prosthetic with a movable elbow and a grabbing mechanism. This first iteration, dubbed "MK-I" (a nod to Iron Man!), earned him a Guinness World Record.

Who holds the record for fastest time to build the Star Wars Millennium Falcon micro fighter?

Haddon Haste built the Star Wars Millennium Falcon micro fighter set in just 1 minute and 59.72 seconds.

This young builder from Kentucky has a passion for both LEGO and Star Wars. During the COVID-19 lockdown, Haddon Haste combined his passions and set out to break this specific LEGO building record. He successfully set the new world record for his speedy build of the 94-piece in September, 2020.

LEGO Trivia and Fun Facts

How many ways can you combine two or three LEGO bricks?

Two eight-stud LEGO bricks (2x4) can be combined in 24 different ways, and if you add a third brick, the possibilities expand to 1,060 combinations.

LEGO's magic lies in the endless combinations it offers. With just two eight-stud LEGO bricks (2x4), you can connect them in 24 different ways. But if you add a third brick to the mix, the possibilities explode to 1,060 unique combinations. These numbers showcase the limitless potential for innovation and design that LEGO bricks provide, allowing builders of all ages to craft their imaginative worlds, one brick at a time.

How many LEGO bricks would it take to reach the moon?

To reach the moon, you would need to build a column of approximately 40 billion LEGO bricks.

The idea of LEGO reaching the moon is a captivating thought experiment. To achieve this, you would have to stack an astounding 40 billion LEGO bricks on top of each other. While reaching the moon with LEGO bricks may remain a whimsical dream, it reminds us of the limitless possibilities that these iconic bricks inspire in the minds of builders.

How much force can a LEGO support?

A single LEGO can withstand 4,240 Newtons of force, equivalent to over 953 pounds. Moreover, it can support a staggering 375,000 other LEGO bricks before it finally buckles under the weight.

LEGO bricks may appear deceptively small, but they pack a remarkable punch when it comes to strength. A single brick can handle a substantial force, withstanding up to 4,240 Newtons, which is more than the weight of a small car tire.

How many tires are produced by LEGO?

LEGO is the world’s largest tire manufacturer, with more than 730,000,000 LEGO tires produced in 2016.

These tiny, specialized tires are essential components for various LEGO sets, from racing cars to construction vehicles, contributing to the immersive play experience that LEGO offers. It's a testament to LEGO's commitment to detail and realism in its sets, ensuring that every aspect, no matter how small, contributes to the imaginative worlds that builders create.

How have LEGO minifigure hairstyles evolved over the years?

Until 1983, there were only two minifigure haircuts: pigtails and side parting. There have been more than 200 styles since.

LEGO minifigures, with their distinctive blocky shape and iconic smiles, have been a beloved part of the LEGO experience for generations. While the focus is often on the accessories and outfits of these tiny figures, their hairstyles have also seen an incredible evolution. Today, there are over 200 unique minifigure hairstyles, allowing builders to customize their figures with flair and creativity.

When did LEGO minifigures finally get a hot dog bun?

LEGO minifigures have been enjoying hot-dog sausages since 1998, but they didn’t get a bun to go with them until 2016!

For nearly two decades, minifigures enjoyed hot-dog sausages in LEGO sets, relishing the taste of their favorite snack. However, there was one missing element - the bun. It wasn't until 2016 that LEGO decided to rectify this situation, introducing the long-awaited hot dog bun accessory. This addition was met with excitement from builders who could now assemble the perfect LEGO hot dog.

LEGO Architecture Sets

Who designed the LEGO Architecture series?

The LEGO Architecture series is the brainchild of Adam Reed Tucker, an architect-turned-"Architectural Artist," whose vision was to blend his expertise in architecture with the creative potential of LEGO bricks. Tucker, who holds a degree in architecture from Kansas State University, founded Brickstructures, Inc. as a platform to explore the intersection of art and architecture using LEGO as his medium of choice. His innovative approach caught the attention of the LEGO Group, leading to a collaboration that birthed the LEGO Architecture theme.

What LEGO sets did Adam Reed Tucker design?

Adam Reed Tucker, the Chicago architect, creator of Brickstructures, Inc., and the inventor of LEGO Architecture designed a total of 15 LEGO Architecture Sets. They are:

• 21000 - Sears Tower (2008)
• 21001 - John Hancock Center (2008)
• 21002 - Empire State Building (2009)
• 21003 - Seattle Space Needle (2009)
• 21004 - Solomon Guggenheim Museum (2009)
• 21005 - Fallingwater (2009)
• 21006 - The White House (2010)
• 21007 - Rockefeller Center (2010)
• 21008 - Burj Khalifa (2011)
• 21009 - Farnsworth House (2011)
• 21010 - Robie House (2011)
• 21011 - Brandenburg Gate (2011)
• 21012 - Sydney Opera House (2012)
• 21015 - The Leaning Tower of Pisa (2013)
• 21016 - Sungnyemun (2012)

LEGO Technic Sets

What are LEGO Technic sets?

From sports car models to construction toys, LEGO Technic sets are complex sets made for those who seek a more challenging building experience.

The first LEGO Technic sets were introduced in 1977 with new pieces for building more advanced models like forklifts, tractors, and cranes. More recently, they've even designed life-sized sports car models as part of their commitment to creating realistic builds!

What are the most complex LEGO Technic sets?

There are many complex Technic sets that are designed to challenge builders. Among these, the Liebherr Crawler Crane LR 13000, Icons Concorde, Eiffel Tower, Loop Coaster, and Yamaha MT-10 SP stand out as marvels of design and engineering, offering builders the ultimate test of their skills.

Complex LEGO Technic pieces and prices

These sets allow you to take a journey through engineering marvels and historical icons. Each set offers hours of construction time and the reward of a stunning display piece. Whether you're a seasoned builder or looking to test your skills, LEGO Technic sets are an iconic experience.

2024 LEGO Sets

What are the new LEGO sets that will be released in 2024?

LEGO Formula 1 Sets 2024

F1 fans can look forward to the Mercedes-AMG F1 W14 E Performance Pull-Back set and the Mercedes-AMG F1 W14 E Performance set scheduled to release in March 2024.

The smaller of the two LEGO Technic 2024 F1 sets will utilize a pullback motor and will come together in 240 pieces. Confident builders will appreciate the complexity of the Mercedes-AMG F1 W14 E Performance, which will feature working suspension, functional steering, and include 1,642 pieces.

LEGO Notre Dame Cathedral Set 2024

You can build the LEGO Architecture Notre Dame Cathedral this summer, 2024. Get ready for the biggest Architecture set to be released, coming together in 4,383 pieces. The release comes during the same year that the famous Paris church is scheduled to reopen to the public after a devastating fire in 2019.

LEGO Animal Crossing Sets 2024

Inspired by the beloved Nintendo video game series, LEGO Animal Crossing set will be available March 1st, 2024. These sets include Isabelle’s House Visit, Julian’s Birthday Party, Bunnie’s Outdoor Activities, Kapp’n’s Island Boat Tour, and Nook’s Cranny & Rosie´s House.

Each set features characters from the game, with piece counts ranging from 170 to 535, allowing for detailed recreations of the Animal Crossing world. The sets are designed for both play and display, capturing the game's themes of creativity and community.

LEGO Mars Crew Exploration Rover 2024

The Mars Crew Exploration Rover features a detailed model of a Mars rover with a crane, truck bed, and living quarters with amenities like a shower and fridge. The set also comes with scientific tools and a robot rover to simulate real Mars exploration missions. A special air-lock element allows it to connect with other LEGO space-themed sets for expanded play. Look for it in March!

LEGO Brickheadz 2024

4 new Brickheadz LEGO sets will be available to builders in February, 2024.

Impressive LEGO Art

What is LEGO Art?

LEGO Art is a creative form where LEGO bricks are interconnected to create sculptures, structures, portraits, and more. It's accessible to all age groups and skill levels, offering endless possibilities for creation.

Who is LEGO Artist Ritam Bhatnagar?

Ritam Bhatnagar is a Mumbai-based artist and TEDx speaker known for his complex LEGO artworks. He turned his childhood hobby into a lifelong passion, creating detailed models and aspiring to build the largest LEGO city in India.

Who is LEGO Artist Ai WeiWei?

Ai WeiWei is an activist-artist who creates famous Renaissance-era paintings using hundreds of thousands of LEGO bricks. He has been using LEGO bricks as a medium since 2007.

WeiWei has shocked audiences at Miami’s Art Basel with his recreation of Giorgione’s Sleeping Venus and Da Vinci’s Last Supper. Ai often uses his artwork to draw attention to human rights violations and social justice, for example his 2014 series, Trace, features 176 LEGO portraits of political prisoners.

Who is LEGO Artist Ekow Nimako

Ekow Nimako is a Toronto-based artist renowned for his unique approach to LEGO art, exclusively using black LEGO bricks to construct futuristic sculptures.

His works, often taking up to one thousand hours to complete, are inspired by Black mythology and showcase his exceptional ability to bring complex designs to life rapidly, sometimes prototyping a new piece in just a day.

How can you make LEGO Art?

To make large-scale LEGO art, start with a clear visualization of your project, research the object, and sketch a digital design using software like LeoCAD. After sourcing the right bricks, you can begin assembling the artwork, a process that requires patience and precision.

Which LEGO artists should you follow?

Ritam Bhatnagar recommends following international LEGO artists for inspiration, noting that the community is large in Europe and North America. Although the LEGO community in India is smaller, it includes passionate artists who create without using instruction booklets.

The LEGO Movies

How many LEGO movies are there?

As of February 2024, four LEGO movies have been released.

The LEGO movie franchise includes The LEGO Movie (2014), The LEGO Batman Movie (2017), The LEGO Ninjago Movie (2017), and The LEGO Movie 2: The Second Part (2019). A fifth spinoff movie, The Billion Brick Race, was canceled during production.

How much gross profit did the LEGO movies make?

The original LEGO Movie brought in an impressive $257,760,692 gross profit domestically, and an astonishing $468,060,692 worldwide.

While the first LEGO movie was by far the most successful, profit wise, the other three LEGO movies brought in respectable earnings as well.

How was The LEGO Movie created?

The LEGO Movie was created using a hybrid technique that combines computer-generated animation with the aesthetic of photoreal stop-motion.

The LEGO Movie's visual style was achieved by animating computer-generated models of real LEGO elements to mimic the look and feel of stop-motion animation. This allowed the filmmakers to create a world that viewers could almost believe was built brick by brick in real life, despite being entirely digital. The production team meticulously designed every scene to adhere to the physical rules of LEGO bricks, ensuring that everything seen on screen could, theoretically, be built by a LEGO enthusiast.

Who are the voice actors of the LEGO movies characters?

The LEGO Movie features a star-studded voice cast, including Chris Pratt as Emmet, Elizabeth Banks as Wyldstyle, Will Arnett as Batman, and Morgan Freeman as Vitruvius.

Other notable cast members include Liam Neeson as the dual-faced Good Cop/Bad Cop, Alison Brie as the quirky Unikitty, Will Ferrell as both Lord Business and "The Man Upstairs," Nick Offerman as MetalBeard, Charlie Day as Benny, Channing Tatum as Superman, and Jonah Hill as Green Lantern.

LEGO Fandom

Who are Adult Fans of LEGO (AFOLs)?

Self-proclaimed AFOLs are passionate individuals who find joy in building, collecting, and engaging with LEGO beyond childhood.

The term “AFOL” was coined in the late 1990s. AFOLs come from diverse backgrounds and ages, united by their love for the creative possibilities and challenges offered by the LEGO brick system. They go beyond simply following instructions, often designing their own creations (MOCs), collecting specific themes or minifigures, actively participating in online and offline communities, and sometimes even turning their passion into professions.

What are LEGO MOCs?

MOC stands for "My Own Creation" and refers to any LEGO build designed and constructed by an individual, rather than following an official LEGO set instruction booklet.

MOCs can range from simple modifications of existing sets to elaborate, entirely original creations, from fantastical creatures and buildings to functional robots and vehicles.

• Theme-based MOCs: These MOCs are based on existing LEGO themes, such as Star Wars, Harry Potter, or Ninjago, but reimagine them in new and creative ways.

• Microscale MOCs: These MOCs are miniature versions of real-world objects or fictional creations, built using very small LEGO pieces.

• Modular MOCs: These MOCs are designed to be built in sections, allowing for easy expansion and customization.

• Functional MOCs: These MOCs are designed to perform a specific function, such as moving, lighting up, or making sounds.

What is BrickLink in the LEGO community?

BrickLink is an online marketplace specifically for buying and selling LEGO® products. This popular marketplace has over 1 million registered users. The key features of BrickLink include:

• Vast catalog: Millions of LEGO items are listed, making it the largest resource for specific parts and retired sets.

• Storefronts: Sellers create their own shops, allowing for personalized experiences and competitive pricing.

• Wanted lists: Create wishlists to track desired items and receive notifications when they become available.

• Feedback system: Build trust by reviewing sellers and buyers based on their transactions.

• Community: Participate in forums and discussions to connect with other LEGO enthusiasts.

What is the Brickworld LEGO convention?

BrickWorld is an annual LEGO fan convention that takes place in various locations across the United States, primarily in the Midwest.

The convention is a celebration of all things LEGO, bringing together thousands of AFOLs, casual builders, collectors, and LEGO enthusiasts of all ages. The primary highlight of Brickworld is the massive display area, showcasing intricate and awe-inspiring creations built by LEGO builders from around the world. Beyond the displays, Brickworld offers interactive building areas for kids and adults, workshops, competitions, and costume contests! Founded in 2007, the convention attracts over 10,000 attendees annually.

Who are LEGO certified professionals?

LEGO Certified Professionals, or LCPs, are a select group of adult LEGO entrepreneurs who have turned their passion for the brick into a full-time or part-time profession.

Recognized by the LEGO Group itself, they are essentially master builders who use their skills and creativity to create unique and impressive LEGO-based projects for clients. They typically work on the following kinds of projects:

• Large-scale sculptures and installations: These can be found in public spaces, museums, and corporate offices, often depicting iconic figures, animals, or abstract art.

• Architectural models: LCPs create detailed and accurate models of buildings, bridges, and other structures for architects, city planners, and developers.

• Interactive experiences: They design and build games, exhibits, and attractions that engage audiences with LEGO in new and exciting ways.

• Custom builds: This includes personalized items like minifigure portraits, furniture, and even life-size replicas for individuals or companies.

LEGO & Education

What are LEGO Braille Bricks?

LEGO Braille Bricks are special bricks that incorporate the Braille alphabet directly into their design.

Developed in collaboration with the Royal National Institute of Blind People (RNIB), each brick features raised bumps on its top surface that correspond to the raised dots used in Braille characters. Additionally, the corresponding letter or symbol is printed below the bumps in standard print, allowing sighted individuals to learn and play alongside those who are visually impaired. There is even a free online training course available on the LEGO Braille Bricks website.

How does LEGO contribute to the field of education?

LEGO Education offers classroom solutions for Pre-K, kindergarten, elementary, and middle school students. LEGO Education sets include lesson plans, resources, teacher training, and of course the LEGO bricks and other elements. They also provide comprehensive teacher resources, including more than 400 lessons and classroom slides for teachers to use in their classrooms.

LEGO Education sets for Pre-K and kindergarten

LEGO Education sets for elementary school students

LEGO Education sets for middle school students

LEGOLAND Parks

What are LEGOLAND parks?

LEGOLAND parks ​​are theme parks specifically designed for families with children aged 2-12 years old. They offer a unique blend of rides, shows, attractions, and building experiences.

Each LEGOLAND park is divided into several themed areas, each based on a popular LEGO theme such as LEGO NINJAGO World, LEGO City, and LEGO Friends. These areas feature their own unique rides, shows, and attractions.

Where are the LEGOLAND parks located?

There are currently 11 LEGOLAND parks around the world, located in:

• Billund, Denmark (the original park)

• Windsor, UK

• Günzburg, Germany

• Dubai, United Arab Emirates

• Florida, USA

• California, USA

• New York, USA

• Nusajaya, Malaysia

• Kinjofuto, Japan

• Chuncheon-si, Korea

• Gardaland Resort, Italy

How much does it cost to visit a LEGOLAND park?

Ticket prices vary depending on the park, the season, and whether you buy tickets online or at the gate. However, you can expect to pay around $50-$100 for an adult ticket and $40-$90 for a child's ticket.

How many people visit LEGOLAND parks each year?

Attendance varies significantly between parks based on factors like location, size, and popularity of nearby attractions.

However, the LEGOLAND Billund in Denmark reported over 1.9 million visitors in 2011 and over 50 million total since its opening in 1968. This makes it the largest tourist attraction in Denmark outside Copenhagen.

The LEGOLAND Windsor, UK, reported its highest attendance at 2.4 million visitors in 2022.

What are LEGOLAND Discovery Centers?

LEGOLAND Discovery Centers are indoor, family-friendly attractions.

Unlike the larger LEGOLAND theme parks, they offer a more compact and concentrated experience specifically designed for children aged 2-12 and their families. Each center features several small and gentle rides, building zones, presentations and shows, and a LEGO shop. Discovery Centers are ideal for younger children and shorter visits.

There are currently 29 LEGOLAND Discovery Centers worldwide, with locations across North America, Europe, Asia, and Oceania.

Sources

• LEGO
• LEGO Annual Report 2022
• LEGO Annual Report 2021
• LEGO Annual Report 2020
• Brick Insights
• Statista
• Britannica
• Kids Guinness World Records
• National Geographic Kids
• 11 Challenging LEGO sets to build for adults
• Brick Fanatics
• Falcon Bricks
• Facts.Net
• Smithsonian Magazine
• Box Office Mojo
• Brickworld
• LEGOLAND