When Was LEGO Kingdoms Discontinued? Exploring the End of a Popular LEGO Theme
March 24, 2023
LEGO Kingdoms was discontinued in 2012 after being in production for two years. The exact date of discontinuation is unclear, but the last sets were released in the second half of 2012. The line was replaced by the LEGO Castle theme, which had a similar medieval theme but featured different sets and characters.
LEGO Kingdoms was a popular line of LEGO sets that featured medieval-themed knights, castles, and battles. The line was highly detailed and well-designed, making it a favorite among LEGO fans. However, after a few years of success, LEGO Kingdoms suddenly disappeared from store shelves. In this article, we will explore when LEGO Kingdoms was discontinued and the reasons behind it.
When Was LEGO Kingdoms Discontinued?
LEGO Kingdoms was first introduced in 2010 and quickly gained popularity among LEGO fans. However, after only two years, the line was discontinued in 2012. The exact date of discontinuation is not clear, but the last sets in the line were released in the second half of 2012. The line was replaced by the LEGO Castle theme, which had a similar medieval theme but featured different sets and characters.
Reasons Behind the Discontinuation
There were a few factors that contributed to the discontinuation of LEGO Kingdoms. Firstly, the line had been running for two years, and LEGO typically refreshes its product lines every few years to keep them fresh and appealing to consumers. Secondly, LEGO had begun to shift its focus towards licensed properties, such as Star Wars and Harry Potter, which proved to be more profitable for the company.
Another factor that contributed to the discontinuation of LEGO Kingdoms was the increasing use of digital entertainment. Children were spending more time playing video games and watching television, which meant that traditional toys like LEGO sets were becoming less popular. LEGO attempted to adapt to this trend by introducing LEGO Universe, a massively multiplayer online game that featured characters and settings from various LEGO themes, including LEGO Kingdoms. However, the game was not successful, and Lego eventually discontinued it.
Legacy of LEGO Kingdoms
Although LEGO Kingdoms is no longer in production, it still holds a special place in the hearts of many LEGO fans. The sets were highly detailed and well-designed, and they remain popular among collectors and enthusiasts. Additionally, the storyline of the sets was expanded upon in books and other media, which helped to keep the franchise alive in the minds of fans.
In conclusion, LEGO Kingdoms was a popular line of sets that had a significant impact on LEGO fans. The line was discontinued in 2012 after two years of production, and the reasons behind the discontinuation included LEGO's typical refreshment of product lines, a shift towards licensed properties, and the rise of digital entertainment. Despite its discontinuation, LEGO Kingdoms remains a beloved theme among fans and continues to hold a special place in the LEGO community.